A reader (Don Moyle) asked me to “elaborate on a comment I made about “…my skepticism re United HealthGroup”. The comment was in reference to Matthew Holt’s observation that “Empire BCBS has led the way (in) putting its members’ patient records online. It looks like the rest of the Wellpoint organization (which bought Empire last year) will adopt the technology this year. That will force competitors like United to follow suit.”
United was known as the most respected managed care firm in the nation when I joined it as a result of its acquisition of MetraHealth (the short-lived result of the merger of MetLife and the Travelers’ group health operations). I was excited to be part of this great company, but quickly came to find out that the emperor’s clothes were, at the least, quite threadbare.
As an ex-United employee, I had first-hand knowledge of some of the company’s practices (or lack thereof). Example – while their accreditation required the company to recredential providers every two years, at least one of their larger midwest plans had not recredentialed for four years (this was back in the mid-nineties; perhaps they have begun recredentialing since then…).
On the clinical management side, there did not appear to be much going on. Their work was remarkably similar to the utilization review and case management that had been conducted at the Travelers while I was running product development for the Travelers’ Health Company.
What United did do quite well was exercise market power in contracting with providers. Their market share in areas such as St. Louis and Chicago enabled UHC (now known as UHG) to drive down provider prices, thus giving them a competitive advantage (lower cost of goods sold, aka lower medical loss ratio (MLR).
Watching United today reveals not much has changed; United still seeks dominant market share; have publicly disavowed pre-cert and medical management; and are not the leading light in any of the promising new areas such as electronic member records, physician profiling, etc. In fact, they appear to be well behind their competitors in some of these (see Aetna for member education, Wellpoint for electronic member records).
That is not to say that UHG will not succeed, is not a dominant player in the industry, and has not done well. What I’m skeptical about is UHG’s ability to really manage care any better than anyone else. They can exercise buying power, but as the market continues to evolve to oligarchy status, their buying power will not be sufficient.
Don, that may be more than you wanted…
Insight, analysis & opinion from Joe Paduda